Category Archives: serious play

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"There’s something so delightful about reinventing a classic. People love getting their portrait, and it reminds us that we’re all artists."
Julie Regina

How to Make a Fauxtobooth

There was a lot of work to be done. IDEO’s New York studio was to host an event to celebrate Tom and David Kelley’s new book, Creative Confidence, and whatever we designed had to reflect their ideas. Pressure on, we brainstormed over lunch — tools and sticky notes spread out across the largest room in [...]

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"Here at IDEO Chicago, we like beer. A lot. And we don’t just love drinking the stuff, we like brewing it, too."
Chris Gold

The Mix Master 2000: How to Build an Automated Shandy Machine

Here at IDEO Chicago, we like beer. A lot. And we don’t just love drinking the stuff, we like brewing it, too. Our ChIDEO Brew Crew started about two years ago and since that time, we’ve made more than 60 gallons, mostly for studio events like Rocktoberfest or St. Paddy’s Day, but sometimes just because [...]

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"Good Morning, Good Evening, Good bye."
Vanessa Monogioudis

Join us in Munich on July 5th- 6th for a weekend of making

Ready to make a difference over the weekend? Join us for two fun and intense days of making, as we craft, hack, and build human-centered design solutions to real world challenges, working alongside IDEO designers from various disciplines. The theme for our Munich Make-a-thon is Good Morning, Good Evening, Good bye. We will tackle design [...]

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"At some point we began discussing how we might make a living circuit."
Rodrigo Martinez

Designing with Bacteria

At IDEO, “What if we…?” is a phrase you hear a lot. This “What if?” mindset, plus our love of playing around with new ideas, can lead to some fun experiments. A few months ago, for example, we used agar as a design medium to grow and biohack an electrical circuit. It all started on a [...]

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"How Might We Redesign Recess? for Chicago Public Schools’ new longer school day."
Annette Ferrara

IDEO Chicago Make-A-Thon

Inspired by the IDEO Make-a-thon prototyped in the London studio, our Chicago studio launched the first IDEO Make-a-thon in the US as part of Chicago Ideas Week—a city-wide celebration of “sharing ideas, inspiring action, and igniting change to positively impact our world.” Our goal: use design thinking and rapid prototyping to hack and build solutions to [...]