Category Archives: Arduino

"Anybody can come in here, pick up an arduino and start prototyping."
Mark Harrison

Tools We Like: Spotlight on IDEO’s EE Lab

Mark Harrison has been building stuff at IDEO for more than 15 years (see Mark’s post on his all-time favorite workarounds). He’s one of the most knowledgeable tinkerers around, and he’s just finished putting together an electrical engineering lab at IDEO Palo Alto, stocked with every useful tool and device he could get his hands on. […]

"The border between design and art is really fluid."
Ethan Frier

The IDEOgraph

Ideograph (n): a picture or symbol used in a system of writing to represent a thing or an idea but not a particular word or phrase for it. IDEOgraph (n): a device that creates a physical representation of the spirit of IDEO Chicago by recording the ebb and flow of activity in the most beloved […]

"NOAM is helping achieve new levels of prototyping, both inside IDEO and out."
Tim Brown


Noam is a software-messaging platform created by IDEO to help hardware and software tools communicate with one another. To introduce Noam to the world, we wanted to build a physical manifestation of the platform, something that was—like Noam—fun and exciting but also remarkably simple to use. After a bit of brainstorming, we hit on the […]

"Internet-connected things are set to reshape our lives in ways we can’t even imagine"
Miha Feus

Beachsand and the Talking Bell

The bell that rings in the kitchen at IDEO London sounds rather more sophisticated than the analogue clang you might expect to hear when meals and snacks are ready. Our bell prefers to send articulate email messages, like this recent missive: “I summon you all to the kitchen table for a Beer-n-Nuts with [Arduino co-founder] Massimo […]

"Even though it looks effortless, there must be a world of complexity behind it."
Brad Simpson

How We Did It: Project Edison

It’s easy to rely on clichés and buzzwords when describing Silicon Valley, but expressing an authentic sense of place is a much more nuanced task. IDEO began working with Joie de Vivre hotels on their new Silicon Valley location, The Epiphany, before the building was even constructed, figuring out how to communicate the innovation and idealism […]