Category Archives: serious play

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"NOAM is helping achieve new levels of prototyping, both inside IDEO and out."
Tim Brown

Pong-a-tron

Noam is a software-messaging platform created by IDEO to help hardware and software tools communicate with one another. To introduce Noam to the world, we wanted to build a physical manifestation of the platform, something that was—like Noam—fun and exciting but also remarkably simple to use. After a bit of brainstorming, we hit on the […]

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"Internet-connected things are set to reshape our lives in ways we can’t even imagine"
Miha Feus

Beachsand and the Talking Bell

The bell that rings in the kitchen at IDEO London sounds rather more sophisticated than the analogue clang you might expect to hear when meals and snacks are ready. Our bell prefers to send articulate email messages, like this recent missive: “I summon you all to the kitchen table for a Beer-n-Nuts with [Arduino co-founder] Massimo […]

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"For me, design is all about systems."
Scott Murray

Food for Thought: A programming language that speaks to designers

Every Thursday in Palo Alto, IDEO’s Digital Shop hosts an informal lunchtime presentation by someone who is using code to create something surprising, useful, or generally awesome. Colleagues from all around IDEO gather for a meal and leave with a week’s worth of ideas to chew on. For Labs, we’ve asked some recent speakers to […]

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"Once a project captures my imagination, there's no going back."
Barry Lachapelle

Just Skeu It

A few times a year, I’ll come across something—maybe an object or system; maybe just an idea—and I’m overwhelmed with a burning urge to translate it into code and design. It’s a practice usually referred to as skeuomorphism, and once a project captures my imagination, there’s no going back.

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"The more we populate our space with interesting prototypes, the more those prototypes can inspire us."
Tasos Karahalios

IDEO Designed a Kitchen-Leftovers Spy Cam, Here’s How

On a recent recruiting trip to MIT, I took a tour of the Media Lab. There’s no shortage of cool things to see there, but what caught my eye was their Food Cam. The idea is simple: there are leftovers in the kitchen all the time, but people only notice them if they happen to […]